NTEN’s 2010 Nonprofit Technology Conference was quite a success. The keynote speaker Andrew Sullivan spoke about new online media and articulated his thoughts on the same. While the monetary motives of non-profits vary from that of a full-fledged business, from an operational and marketing standpoint, there are many similarities.
Here are Andrew Sullivan’s thoughts on modern digital media. » Read more: Andrew Sullivan’s thoughts on Blogs & the Web
Social Media Marketing is the BIG thing now. Organizations that have no business in being in it are trying their best to jump in. And organizations that have every right and need to be in it are wondering what the heck to do.
Everybody and the kitchen sink has written articles, treatises, white papers, black papers on what to do with it and how to do it? Heck, with all this advice dispensed freely, why are people not able to understand what social marketing is & how to use the same to forge stronger connections with their customers. The problem is lack of discipline and lack of a tangible process. » Read more: Social Media Marketing – Talking one-on-one with your customers
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