As a digital marketer, you use a variety of tools to drive your marketing initiatives across the Internet. Twitter is probably in the mix too (and, if it isn’t, see this Twitter marketing entry on how to set one up). The fun part of Internet marketing is connecting every piece of your online marketing mix together using the unique features of the different online marketing techniques like SEO, SEM, Email, Social Networks and more. Let’s talk about how you can use SEO to optimize your tweets on Twitter and at the same time, use the tool for maximum marketing impact.
Posts Tagged ‘marketing with tweets’
How to SEO your Tweets
August 26th, 2009
How to use Twitter as part of your online marketing mix
August 15th, 2009
What the heck is Twitter?
Twitter is a voyeuristic tool where users have 140 characters to post their message called a ‘tweet’. This tweet appears to their followers. When you follow people on Twitter, you see their tweets. Conversely when they follow you, they see your tweets.
If you choose to follow a certain company, you’ll not only be aware of the newest things happening there but there’s a very high chance that you’ll hear about it before anyone else. Additionally, you’ll also have a direct channel of communication with folks popular on the Internet such as publishers, PRs, bloggers competitors and consumers. » Read more: How to use Twitter as part of your online marketing mix
