You’re a small business that offers a service centered around a couple of towns or heck, even the whole state you’re in (RI doesn’t count, since you can sell to RI & NY & MA, but, I digress). You’ve setup a web presence where you have a few pages describing your business, products or services along with some customer testimonials.

Finally, the internet marketing firm, you’re working with tells you to write a blog and recommends some categories to write on. Here are some tips on what you should do to promote your blog and what you shouldn’t. » Read more: Small Business Blogging Tips

Being a small business today is not easy. Offline, you’re hounded by the many internet marketing firms telling you that you have to get online asap. Online, Google and everyone else is telling you that you have to do more. According to the many studies carried out, you’re supposed to be on social media hamming it up and spreading the word about your business. Then someone else tells you that you have to use Email. And mobile advertising. And PPC. It’s a wonder that you’ve stayed sane so far. But, in case you’re getting close to insanity, take a few minutes to peruse this list of handy do-it-yourself tools that you can use to do some in-house internet marketing.

Let’s take a step-by-step approach. You’ve hired a firm to setup a website and your secretary or someone else will continue to write a blog for you on a regular (lets say every 3 days) basis. » Read more: 20 Internet Marketing tools for the Small Business Toolkit